Ustuzhanina E.V.,
Dementyev V.E., Evsukov S.G. Pricing for the Innovative Product
in a Bilateral Monopoly. // Economics of contemporary
Russia 2015. №2 (69) С.47-56.
The
article is devoted to studying the problem of the innovation products pricing
for the defense purposes. The existing regulations, which concern the pricing
process, when purchasing the production for the state purposes, in particular,
within the area of the state defense order. It is grounded that in the case of
bilateral monopoly the pricing becomes the result of an auction between the
single customer and the single contractor concerning the value of the
contractor cost. The article suggests the use of fundamentally different
approach to evaluate the price on innovation products: identification of top
and lower limits of the price, based on using scientifically grounded methods
of estimating the benefits of customer (exploiter) and limited cost of provider.
Keywords: pricing,
innovation, products for defense purposes, method of the imputation, method of
the substitution, break-even price, opportunity cost.
